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Tuesday, March 12, 2019

OKB Essay

Learning Issues Chapter 1 (OKB) a) There was some mention near stakeholders in the problems, who are the stakeholders and what their stakes?1. Capital market stakeholders In this solecism, the ceiling market shareholder of a firm is bank and shareholder. In this case the shareholder who gives OKB financial resources for OKB business organisation. The stake of these shareholders is to ensure the OKB businesses continues their operation and provoke fall upon the expectation on the capital they had given.2. Akar Enterprise (provider)Is a major provider for OKB Bhd. They put up herbs and roots from the forest of Perak. Their stakes is whether they able to meet the look at of OKB to continue supply raw material.3. CustomerWe know that The Guardian approached OKB to supply its medicinal crossroads to them. If that thing happen the sales would increase since consumer prefer rehearse OKB products4. EmployeeWe notice that the OKBs production process is carried out manually by the k ampung folks. If OKB accept the offer from The guardian, the process will change to the mechanism since they will change it to mix of pills, capsules and liquid-compound forms. If this happen, they no longer cigaret form for OKB in a manufacturing the products.5. GovernmentMinistry of health is a body who mark and monitor the quality and the safety of products. It is already mention approximately the in style(p) markey surveys conducted by them, OKB is still the first choice among consumers. It sh protest that the product is safe to be used.b) What do you think of the comment made by the management about OKBs Vision & OKBs achievements? I think the old wad may not be suitable anymore to face the changes of prudence nowadays. This is because, OKB more relies in traditional approach and they should come out with a innovative vision that promote abouts its products quality and attract customer. With a ripe vision, OKB can be more success and achieve their targets. They shou ld change their vision not only based on customer need only also based on environment changes and also satisfied their employees. OKB Bhd can be more competitive to the real world and they can intimately adapting the changes that have taken place on the industry.Learning Issue Chapter 2 Explain to Datin Timah about the importance of getting to know the external environment. question the possible impact of the DPEST & G factors and the Competitive Forces (The 5 Forces) on her business.The DPEST & G analysis segmented the external environment into 6 segments which are demographic, governmental or legal, sociocultural, technological, global and environment segments. The first segment is political or legal segments. This segment focuses on organization to aware of any changes. attention must aware of consumer tastes and buying power. Any changes must be conceptualise in the managements strategies as changes on political or legal segments affect direct or indirectly on the demands of the market. sociocultural segment need to be considered by management.These refer to the consumers concerns regarding the market, as on that point were negative views from the customer. Customer view the product should be revamping into modern pills and capsules alternatively than traditional packaging. They should be innovative in market their products and use the resources for outdo effectiveness and efficiently strategies. OKB Bhd can use technological advance therefromly creating competitive advantages of organization in the market. Advance in technologies can change magnitude the efficiency of productions and increase the value of product. nigh is economic segment.This refers to the nature and counselor of the economy in which a firm competes. This can help the management to create decision what suitable time to production. Last segment is global segment. Datin should know the global environment where existing markets are changing and thus taking the opportunity to make OKB Bhd well known by expanding the business and making improvement and innovative improvement on their products that are variant from another(prenominal) competitors.The five forces of competition model are threat of new starters, bargaining power of the provider, bargaining power of the buyer, threat of the substitute products and inspiration of rivalry among competitors. The threat of new entrants is important factors to identify since it can imperil the market share of the existing competitors. In this case, OKB must have their own strategy, vision and mission in ordering to compete with new entrant by improving their products image, packaging and make some innovation in order to create competitive advantage. Next is threat of substitute products. In this case, OKB have another competitor that provide and sell same products for consumer much(prenominal) as Guardian.Therefore, OKB must make a study and research how to set about this problems and attract their custome r. Bargaining power of supplier is a situation when the supplier use to expert power over firms competing within industry. OKB major supplier is Akar Enterprise. In order to have enough resources and fulfill the demand, OKB should buy the resources from other supplier so that they are not facing problem such as insufficient material and high price of resources charges by supplier.Next is bargaining power of the buyer. Buyer mostly more attract with product that offer a lower price and give them a higher(prenominal) benefit and satisfied their interest. OKB should improve their product in taste and product image and give a reasonable price in order to attract customer. Last forces is intensity of rivalry among competitors. The competitors always alert and beware about their competitor. This is because any changes by another company made can affect their business. So they must take a action in order to ensure customer will loyalty to them.

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